Flipbox has created a brand identity for Flamelily trade, a registered business under the Silicon Free Zone jurisdiction in Dubai, United Arab Emirates. Flamelily has standing distribution agreements within the GCC to supply various agricultural produce and works in conjuction with its subsidiary River Basket Resources to fullfill its supply distribution requirements.
Our objective was to give Flamelily Trade an identity that covers an overall aspect of their services. We chose to use a tree as a symbol that symbols strenghth and the interconnectedness of everything, a reflection of what Flamelily's values built on. The logo itself is very visually communicative to the audience about the comapny's specialisation. The colour pallet chosen shades of green.
Flibox was tasked to design several brand assets and packaging designs that included brochures and business cards. We also developed a fully functional website to enable Flamelily trade to showcase its products and services with the target market.